Times Square Moment: A Digital Gallery

EAI returns to Times Square in June to present Buoy (2008), Seoungho Cho's luminous tribute to the California desert, as a massive multi-channel installation on a monumental scale: the piece will be presented on fourteen of the Square's iconic outdoor video signs—more than 36 screens and 63,500 square feet of screen space between 42nd and 47 Streets—simultaneously. This presentation of Buoy is part of Times Square Moment: A Digital Gallery, the ongoing public video project organized and presented by the Times Square Advertising Coalition (TSAC) and Times Square Arts, the public art program of the Times Square Alliance. Screening every evening in June, just before midnight, Cho's visually stunning moving image work will turn Times Square into an immersive virtual canyon, surrounding the viewer with a Western landscape captured in motion, light, and digital transformation.


June 1 - 30, 2012
11:57 pm - Midnight, nightly

Times Square
New York, NY

Seoungho Cho's Buoy, transformed into a multi-channel work for Times Square Moment, will flow across fourteen of Times Square's monumental video signs simultaneously, filling the famous square with the golden, mysterious landscape of Death Valley, California. As the title suggests, Buoy reflects on the polar extremes of this desert, which was once the floor of a vast sea, now traversed by sight-seeing tourists. In contrast to the horizontal landscape, which floats ceaselessly past Cho's camera, vertical "strata" pattern the imagery, creating an axis between natural landscape and Cho's composition. Cho accumulated his Death Valley footage over several years; the vertical patterning further represents the collapse of this footage into what appears to be a continuous drive through the desert. The movement in Buoy will travel among the different-sized video screens in Times Square, mirroring the sophisticated rectangular spatial changes Cho created through choreographed overlapping video windows.

Lyrical and visually striking, the video works of New York-based Korean artist Seoungho Cho are distinguished by a unique confluence of complex image processing and sound collage. Resonating with a metaphorical sensibility, Cho's single-channel videos and installations are formalist, almost painterly explorations of subjectivity and the subconscious.

Times Square Moment: A Digital Gallery is a new program presented by the Times Square Advertising Coalition (TSAC) and Times Square Arts. The initiative is a collaboration of the Coalition and the Alliance, with additional partners of participating sign holders and artists. Each month, the program will present a new work to be screened every day in a countdown to Midnight. The participating sign holders have committed to synchronizing their daily programs in order to open up an unparalleled space for moving image art in one of the most dynamic media landscapes in the world.


Seoungho Cho was born in 1959 in Pusan, South Korea. He received his B.A. and M.A. in Graphic Arts from Hong-Ik University, Korea, and an M.A. in video art from New York University. In 1998 he received a Rockefeller Foundation Media Arts Fellowship and in 2003 he received a Jerome Foundation grant. He received the Grand Prize at the 27th Annual Black Maria Film and Video Festival as well as the International Award for Video Art from ZKM. Cho's one-person exhibitions have included The Museum of Modern Art, New York; The Philip Feldman Gallery, Oregon; the Contemporary Art Museum, Honolulu, Hawaii; the Pusan Metropolitan Museum of Art, Korea; Montevideo, Amsterdam; and the Cinematheque Ontario, Toronto. His work has been shown in numerous international festivals and exhibitions, including the Philadelphia Museum of Art, Philadelphia; Museum of Contemporary Art, Chicago; the 58th Edinburgh International Film Festival; Pandaemonium '98, Lux Centre, London; Centro d'Art Santa Monica, Barcelona, Spain; the National Gallery of Art, Washington, DC; Stedelijk Museum, Amsterdam; Samsung Museujm of Modern Art, Korea; the Festival Nouveau Cinema, Nouveaux Medias, Montreal, Canada; the Valencia Biennial, Spain; the Kwangju Biennial, Korea; the Palm Beach Institute of Contemporary Art, Florida; the Robert Flaherty Film Seminars; Artists Space, New York; the International Film Festival Rotterdam; and the New York Video Festival, Lincoln Center, New York. Cho's videos have been broadcast nationally and internationally. He lives in New York.


Participating Screens

3 Times Square, Seventh Avenue between 42nd & 43rd Street

4 Times Square, Broadway between 42nd & 43rd Street

ABC Screen
1500 Broadway at 44th Street

JVC Screen
1500 Broadway at 44th Street

Viacom North & South
1515 Broadway between 44th & 45th Street

MTV 44 1/2
1530 Broadway between 44th & 45th Street

Bank of America
1535 Broadway at 46th Street, SW corner

1540 Broadway between 45th & 46th Street

American Eagle Times Square
1551 Broadway at 46th Street, NW corner

ClearChannel HD128
1560 Broadway between 46th & 47th Street

Spectacolor HD129 / Times Square Visitor Center Marquee
1560 Broadway between 46th & 47th Street

Times Square Visitor Center
1560 Broadway between 46th & 47th Street

Spectacolor HD127 / CNN Screen
1567 Broadway at 47th Street

City Outdoor
1568 Broadway at 47th Street

8 Newstands on Broadway and Seventh Avenue between 41st and 49th Streets
Broadway and 41st Street
42nd Street and Seventh Avenue
Broadway and 43rd Street
Broadway and 44th Street
Seventh Avenue and 44th Street
Seventh Avenue and 49th Street
Broadway and 46th Street
Broadway and 48th Street


About the Times Square Alliance

Times Square Arts, the public arts program of the Times Square Alliance, presents temporary cutting-edge art and performances in multiple forms and media to the 360,000 to 500,000 daily visitors to New York City's Times Square, making it one of the highest profile public arts programs in the United States. Since its inception, Times Square Arts has featured works by a diverse group of more than four dozen prominent and emerging artists. It is funded by Rockefeller Brothers Fund and Rockefeller Foundation's Cultural Innovation Fund, which works to spur and support cultural innovation in New York City's creative sector. www.TimesSquareNYC.org/arts


About the Times Square Advertising Coalition

The Times Square Advertising Coalition (TSAC) is a trade association comprised of major advertisers, retailers, real estate firms, media companies and other businesses involved in the outdoor sign industry in Times Square, along with organizations representing Broadway and the community. Members of TSAC include: ABC Regional Sports & Entertainment Sales, Clear Channel Spectacolor, Daktronics, D3 LED, Digital Domination, Hines Management, Jamestown One Times Square, Lamar Advertising Company, Landmark Sign & Electric, Metro Media Technologies, Newmark Knight Frank, North Shore Neon, P.R.omotion!, Sherwood Outdoor, SL Green, The Times Square Alliance, The WOW Factor, Thomson Reuters, YESCO Electronics and Walgreens. www.timessquareadcoalition.org


About EAI

Founded in 1971, Electronic Arts Intermix (EAI) is one of the world's leading nonprofit resources for video art. A pioneering advocate for media art and artists, EAI fosters the creation, exhibition, distribution, and preservation of video art and digital art. EAI's core program is the distribution and preservation of a major collection of over 3,500 new and historical media works by artists. EAI's activities include viewing access, educational services, extensive online resources, and public programs such as artists' talks, exhibitions and panels. The Online Catalogue is a comprehensive resource on the artists and works in the EAI collection, and also features extensive materials on exhibiting, collecting and preserving media art: www.eai.org

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