Best Practices

Collectors of contemporary art need not be intimidated by acquiring media installations or media-based artworks. Artists often create installations with all of the electronic components integrated into the work itself, so that they are purchased with or as part of the artwork. Some installations are as simple as “plug and play,” while some require more investment and preparation.

When considering the acquisition of a media-based installation, it is important to ask the artist or artist's representative what exactly is being purchased. For example, it is common for multi-channel video installations to include the media components as part of the sale (such as DVDs for exhibition and an archival format for preservation), but not always the video display or playback equipment.

The work often comes with a set of guidelines and suggested equipment for the collector to acquire in order to show the work. These suggestions are helpful in identifying a set of attributes and features that the equipment should have, in keeping with the artist's intentions, and should be cross-referenced with the collecting institution's display and playback equipment holdings—which often have been dictated by past exhibitions and the physical characteristics of their exhibition space.

Best Practices for the collection of media-based installations go hand-in-hand with Preservation Best Practices. The recommendations discussed in the Preservation section of this Resource Guide should be reviewed when acquiring a media-based installation, as the conservation and preservation of media installations should be addressed at the moment of acquisition.



Communication with the Artist or Artist's Representative

Source Material

Installation

Equipment

Documentation

Preservation



Communication with the Artist or Artist's Representative


It is of utmost importance to engage in a conversation with the artist or artist's representative to ensure that you understand all the elements of the installation and how those elements create meaning. Much work has been done in the conservation community regarding how to properly interview artists to obtain maximum information. INCCA's (International Network for the Conservation of Contemporary Art) "Guide to Good Practice for Artist Interviews" and the Variable Media Network's "Variable Media Questionnaire" are excellent resources.



Source Material


Gather all elements of the work including media, equipment, any sculptural elements or objects, and instructions for how it all fits together. For digital and video elements, make sure you have acquired archival formats in addition to exhibition or reference copies and/or the rights to make adequate exhibition copies for your collection in the future. The purchase agreement should include rights to update or migrate your archival format and create new exhibition copies in the future, when new technologies emerge.



Installation


Make sure you have the following to insure proper installation:

  • Installation instructions for the work
  • Clear instructions that outline how to turn the work on and off
  • Adequate space to install the work properly

Equipment


Equipment poses one of the biggest challenges for the collection of media-based work, as issues of cost and technical obsolescence can be intimidating.

In addition to ensuring that you have all necessary equipment, cables, and connectors for the installation of the work, note the make and model of all equipment, and also make sure you understand why this equipment is used—is it because it was available? Cheapest? Brightest? Or is it because it has a specific sculptural element that is essential to the work? It is important to remember to ask questions about the function of the equipment (not just make and model) so that you can make choices about future installations when the time comes. Many equipment decisions are also based on space considerations, and therefore sound systems and video displays for smaller and larger areas vary. If not included in the technical documentation on the work, you should ask about minimum and maximum sizes for displays, and exhibition spaces.

Visit Installation Preservation and Equipment & Technical Issues for more information on equipment related issues.



Documentation


It is important for the institution, the artist, and future collectors and exhibitors of complex installations to have full documentation of all installations of a work. Some forms of documentation to consider are:

  • Schematic diagrams of connections (inputs and outputs)
  • Photographs of all elements and installations (when possible)
  • Video documentation of the installation

The Preservation Best Practices section of this Guide outlines a comprehensive approach to documentation including inventory and cataloging, behavior and environment, numbering, and labeling.



Preservation


A collector of media-based installations should address future preservation issues, including conservation, cataloging, storage, equipment stockpiling and media migration, at the time of acquisition. For a detailed discussion of preservation relating to media-based installation, please see the Preservation Media Installation section of this Guide.